The Most Advanced CRM for Home Builders
TopBuilder’s Home Builder CRM helps you collect your leads, market your inventory, automate your sales & marketing tasks, and sell more homes quickly.
Home Builder CRM Marketing Features
Capture and manage all onsite & online leads.
TopBuilder CRM for Home Builders has lead capture tools. That way your website & third-party leads are automatically uploaded into the CRM. Once uploaded, you and your team will receive automated notifications and alerts that they’ve been added to the system.
Easily send targeted mass emails.
A Home Builder CRM would not be complete without an email marketing tool. Use these email marketing tools to announce new homes, realtor events, open houses, grand openings, and community events to generate more traffic.
Send professional newsletters.
Stay top of mind by sending helpful content to your contacts. Don’t worry, we build personalized and branded templates for you. Additionally, we offer a library of topics to help you get started.
Marketing Feature Highlight
Newsletters & Emails
Without the right tools, keeping your potential buyers engaged and informed can be nearly impossible.
With TopBuilder’s Home Builder CRM, announcing new homes, realtor events, open houses, grand openings, and more has never been easier. With TopBuilder’s email and newsletter software, we help you by:
- Making it easier to send targeted emails
- Building branded newsletter & email templates for you
- Updating our technology to maximize delivery rates
- Increasing the reports & metrics you receive from your emails and newsletters.
Home Builder CRM Sales Features
Collect & manage mountains of information.
Capture, organize, and access information about potential home buyers, customers, partners, contractors, sub-contractors, price agreements, contracts, change orders, and tasks all in one secure location.
Automate sales & marketing tasks.
Another crucial function of any CRM is its ability to automate tasks. These are commonly referred to as workflows. These workflows can automate numerous sales and marketing activities. Saving your team hours each week.
Price agreements & contracts.
This feature has the ability to drastically increase your productivity, simply select that specific model, add the adjustments, add the quantity, add in the additional work hours, and you’re done.
Sales Feature Highlight
Pricing & Contracts
TopBuilder’s Home Builder CRM streamlines the creation and completion of price agreements, contracts, and change orders by:
- Helping you price out different house models and plans with various options and upgrades with just a few clicks
- Converting price agreements to contracts with tracking and electronic signature capabilities
- Giving you the tools to track and monitor the status of your documents - these tools also come with automatic alerts telling you when a documents been opened and approved
- Giving your the ability to access approved pricing, options, and contracts from anywhere with our mobile CRM capabilities.
Home Builder CRM Additional Features
Utilize enhanced reports & analytics.
With these advanced reports, you can tell how many online leads have been received, how many onsite visitors you had, and how many potential buyers have progressed through the sales process.
Integrate with leading companies.
TopBuilder actively integrates with the industry’s top home builder software companies. A few examples would be Zillow, Trulia, Realtor.com, and BDX/New Home Sales.
Use on any web-enabled device.
With our new mobile functionality, you can now conduct business anywhere from any web enabled device.
Feature Highlight
Website Traffic Alerts
TopBuilder’s Home Builder CRM lets you track potential buyers as soon as they fill out a contact form on your website. This website tracking will note the source of the buyer and tell you:
- Which pages they are visiting on your website
- How much time was spent on those pages
- Which content interested them the most
Additionally, we can automate the website tracking to notify you when key prospects return to the website. This enhanced reporting can help you know exactly what to discuss with them.
What Home Builders Say About TopBuilder
“TopBuilder is exactly what I need to ensure my marketing investments are not wasted and ensure no sales opportunities are lost. Additionally, we do a more effective job selling while spending a lot less time.”
John Leggett
President
“I’ve worked with a lot of home builder CRM systems and TopBuilder is by far the best and easiest to use!“
David Ellison
Director of Sales & Marketing
“We tried several CRM’s prior to TopBuilder. The others were cumbersome, which caused internal resistance, which led to failure in implementation. TopBuilder has been simpler and much more user-friendly.“
Mike Salomon
President
Sell More Homes!
See how TopBuilder’s Home Builder CRM can help you sell more homes faster.